Data Shows Best Content Format on Social Platforms in 2025: Millions of Posts Analyzed
Video, photos, carousels, or text? We dug into Buffer’s data, analyzing millions of social posts from Instagram, TikTok,…
August 2025
Introducing: Buffer’s New Guest Post Program — Share Your System, Get Published
We’ve reopened submissions for the new, cohort-based version of the Buffer Guest Post Program. Learn more in this…
TikTok Bulletin Boards: What They Are, How They Work, and Why They Matter
TikTok just introduced Bulletin Boards, similar to Instagram’s Broadcast Channels. Here’s what you need to know. At Buffer,…
7 Simple Ways to Find Trending Reels (on Instagram) in 2025
How to find Instagram Reel trends while they’re still hot enough to make an impact, along with some…
How to Schedule TikTok Posts (For Free): A Step-By-Step Guide
Learn exactly how to schedule posts on TikTok via your mobile and computer. At Buffer, one of our…
The Best Time to Post on Instagram in 2025: We Analyzed 2 Million+ Posts to Find Out
We analyzed more than 2 million Instagram posts sent through Buffer to pinpoint the best time, day, and…
25 Instagram Statistics You Need to Know in 2025
Discover 20+ essential Instagram statistics that reveal the platform’s reach, effectiveness, and continued growth. At Buffer, one of…
The Best Time to Post on TikTok in 2025 — New Data
We analyzed more than 1 million videos sent through Buffer to pinpoint the best time and day to…
How to Schedule LinkedIn Posts in 2025 (2 Easy Methods + Tips)
Here’s how to schedule posts on LinkedIn — and why scheduling can help you grow your audience. At…
We’re Rebuilding Buffer’s API: Here’s Why — and How it Will Work
A big-picture view of why we’re rebuilding the API at Buffer, who it’s for, and where we’re headed…
